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Year 10 Coca Cola ‘Real Business Challenge’ London Final, Kia Oval Cricket Ground, Thursday 28th January 16

posted 2 Mar 2016, 06:48 by Nicola OHare

Inline images 1On this day, our Year 10 Business students, who had made it to the London final went head to head with 10 other schools in London at the prestigious Kia Oval cricket ground.

It must be noted that 850 UK schools take part in this competition so to make it through to the final 10 in London is a massive achievement in itself.

On arrival, the students were introduced to their Coca Cola executive mentor who was to work with them on the challenge throughout the day.  The challenge was to create a promotional campaign to reduce waste in their local area.

The accompanying teachers (myself and Mr Heskins) were whisked away from the students and were made to do the same challenge alongside the students at the back of the arena.

Quickly identifying their skills, each of the students were set a task – make a fully functional app, bus stop poster, media campaign, celebrity endorsement, financial estimation etc.

After a quick working lunch each school were called upon one by one to present their creations in front of 4 Coca Cola senior executives and 100 teachers and students participating.

Our students were creative, professional and realistic in their bid. They were a credit to the academy.  In my experience they were the best team we have ever taken to an enterprising final.  It was very competitive.  However they closely were pipped to the post by Whitgift School Croydon who will go through to the UK final.  Good luck to them!  So close though…………..!

Lisa Hobbs
Head of Business and Enterprise